Geely has ambitions to become China’s first global auto giant and will look to do so with input from Volvo Cars, which it bought from Ford Motor Corp. back in 2010.
Plans within Geely will see it utilize Volvo’s Compact Modular Architecture (CMA) for a series of new cars for the Proton brand. Additionally, it will also use a B-segment Modular Architecture (BMA) for additional Proton models.
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“CMA will be the core of Geely’s future architecture design … We learn technologies and build up talents through developing it,” vice president at Geely Automobile Research Institute, Li Li, told Reuters. Li added the CMA platform will allow Geely and Volvo to design vehicles more quickly and cost-effectively, helping it in its bid to capture a greater share of the market.
As Geely looks to establish itself as a global powerhouse, it